“Unilever Joins CAF as Official Sponsors for AFCON 2023 and Women’s AFCON 2024”

The Confederation of African Football (CAF) has announced a significant partnership with Unilever, adding the global brand’s personal care products such as Rexona, Dove, and Axe as Official Sponsors for the Africa Cup of Nations Côte d’Ivoire 2023 and the Women’s Africa Cup of Nations Morocco 2024. The sponsorship involves collaboration between Unilever International and Unilever’s Personal Care Business Group, with joint initiatives planned across the African continent.

CAF President Patrice Motsepe expressed enthusiasm for the partnership, emphasizing its contribution to making CAF competitions and African football globally competitive and appealing to fans worldwide. He welcomed Unilever as the latest Official Sponsor and highlighted the continuous interest from sponsors looking to partner with CAF. The TotalEnergies CAF Africa Cup of Nations Côte d’Ivoire 2023 is set to benefit from this collaboration, fostering growth and engagement.

The partnership marks a strategic move for Unilever, a major brand advertiser, as it expands its football sponsorship portfolio, aligning with the growing popularity and appeal of African football on the global stage.

Title suggestion: “Unilever Joins Forces with CAF as Official Sponsors for Prestigious AFCON Events”