The Ghana Football Association (GFA) is launching a bidding process for television broadcast rights following the conclusion of its contract with StarTimes.

This marks a significant shift after StarTimes held exclusive rights for four years under a $5.25 million agreement signed in 2020. While the details surrounding the contract termination remain undisclosed, both parties have amicably agreed to part ways.

StarTimes’ coverage included key Ghanaian football events, such as the Ghana Premier League and FA Cup. They also produced match highlights for the Division One League, Women’s Premier League, and Women’s FA Cup.

With the contract now concluded, the GFA is inviting proposals from StarTimes and other interested broadcasters, including DSTV and GTV. This move presents a fresh opportunity for a new media partner to showcase Ghana’s premier domestic football competitions to a broader audience.

The bidding process underscores the GFA’s intent to explore innovative broadcasting arrangements that can enhance the visibility and accessibility of Ghanaian football both locally and internationally.

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